Write Despite

The write-20-minutes-a-day-for-365-days-come-hell-or-high-water challenge

Archive for the tag “reading”

You’ve Published! Now What?

—From Cathy

I attended a unique, inspiring, and all-around kick-ass writer’s conference on April 7. The first annual Possibilities Publishing Conference 2018: Transforming Writers into Authors brought together a whole host of experts to help writers focus mainly on…get this…

…what to do AFTER they’ve published.

IMG_9085Panelists gave attendees all the tools they need to create a brand, give great interviews, effectively launch a book, and market themselves on social media. It even featured a media lounge where authors could take head shots with a professional photographer and create a video focusing on themselves and their work.

Oh, and my favorite part? The Instagram Photo Booth that offered up a professional light box and a supply of backgrounds and props so you could take social media pictures of your book. As you can see, I had some fun with this one.IMG_9104

Why has no one come up with these grand ideas before?

Well, maybe they have, but not that I’ve heard of.

There were also a couple of sessions on getting published—tips on self-publishing, and advice from independent publishers on what they look for when considering a manuscript.IMG_9109

Just for fun, the Improv Imps led a group of introverted writers through an interactive workshop to help them loosen up in front of an audience.

And check this out: Penguin Bean Designs. Oh man, I love this company. They will reproduce, even create, pretty much any design you like on a t-shirt, hoodie, tote bag, wine sack, tea towel, pillowcase, you name it. I’m getting my book cover reproduced on a tote bag for a mere $25 (based on author Lindsay Barry’s cool tote here).

tote.jpgAll of it took place at the gorgeous Clark House in Falls Church, Virginia, and included a pancake breakfast, lunch, two snacks (we’re talking cookies fresh from the oven, you guys), and a “sip and swap” wine and cheese closeout reception where attendees could mingle and trade books.

Next year’s conference is sure to be bigger, better, and even more innovative. Keep an eye out for it by following Possibilities Publishing online. Until then, here are the best tips and quotes I collected while I was there:

On launching your book:

Create a book launch team. Strive to recruit at least 100 people who will support you in your launch by reading, reviewing, and promoting your book. This can take as little as 5 or 10 minutes a week, and in return they get advance copies of your book, return reviews for their book, etc. And the results? Session presenter Jen Hemphil, author of Her Money Matters, saw 1863 copies of her book downloaded and sold in her first month (compared to about 200 for most self-pubbed books.)

On branding:

Why do we connect with a brand? Brand strategist Rebecca Gunter says it’s largely trust, quality, an inviting feel. Why do we not connect? It doesn’t align with our values, it feels yucky or false. Branding is all about feelings. How do you want readers to feel when they see your brand?

On marketing:

Author and holistic healer Laura Di Franco suggests you write down five reasons you don’t promote your book. Then ask, if there were no one on earth to disappoint, how would you promote it? Give five endings to the statement “My story matters because ______.”

If you do nothing else, create a signature with your book info for use on Amazon, so that when you review things, others will see your book title pop up. (Well, duh. Why am I not doing this?)

On social media:

Jennifer Crawford is owner of Social Media Rescue and Write On Social, which cater specifically to the needs of indie authors. She coached us on how to use Facebook Live as a marketing tool to reach existing fans faster and interact with readers in real time. Nifty tip: Three times more people are watching Facebook Live videos and those that aren’t live.

Use Instagram Live too. These videos last only 24 hours and are great for time-sensitive promotions, sneak peaks, and book “secrets.” And since few people are using this feature for now, it’s a less crowded area that gives you tons of room to be creative with your author brand and narrative. Instagram users in general tend to be highly engaged!

Check out these other presenters and sponsors from the Possibilities Publishing Conference!

Vijal NathanWashington Post’s Date Lab writer, stand-up comedienne, interview coach

Ally Machate – book collaborator, editor, publishing consultant

Meredith Maslich – CEO of Possibilities Publishing Company, Thumbkin Prints, Eaton Press

Andrew Gifford – author, director of Santa Fe Writers Project publishing company

Sweet Chloroform photography

Aois21 Media

Little Camera Films

Ladybird Tea

The Writer’s Center

Advertisements

Takeaways from AWP 2017

—From Cathy

AWP17Thumbnail (1)The Association of Writers and Writing Programs (AWP) Conference happened a little over a month ago (February 8-11 in Washington, DC), and in addition to all the books, journals, and souvenirs I dragged home, I also took a ton of notes during the sessions and readings, and finally dug them out. Here are some of the best quotes, overheard remarks, and tips, most of them without attribution. Some are true gems, so please enjoy these takeaways from some great conversations about writing and publishing.

Turning Flash Pieces into a Novel, Novella, or Memoir
(Panelists: Abigail Beckel, Kelcey Parker Ervick, Lex Williford, Tyrese Coleman, Tara Laskowski)

“Prioritize clarity over adherence to the form.”

“Flash eliminates all the boring parts.”flashfiction

Try writing flash stories and connecting them together for a novella or novel. This retains the strength of voice and character, and the overall tension of the book will join them and progress the story forward. (Voldemort is the big tension, little problems along the way are the smaller ones.) Tara Laskowski recommends The Desert Places as a great example of a hybrid text novel.

We All Have to Start Somewhere: How Bad Writing Gets Good
(Some raw language in this one. Oh, those bawdy writers.)
(Panelists: Melissa Stein, Richard Bausch, Tayari Jones, Natalie Diaz, Nick Flynn)

Fifty Shades of Gray reads like somebody shat it out.”

“Give yourself the freedom to suck.”

“You cannot fuck it up. You can’t ruin it. You can only make it necessary to do it again.”

“Your writing isn’t bad, it’s just off. Like a sweater buttoned the wrong way. Unbutton it. Rebutton it. It’s a perfectly fine sweater.”

Always read your work aloud.”

Recommended book: The Artist’s Way  by Julia Cameron

Distinguished Editors Panel, featuring Nan Graham, Daniel Halpern, Jonathan Galassi, and Erroll McDonald

“The author/editor relationship is like an arranged marriage.”

“Voice and territory, more than structure, are the criteria by which I judge a book. Structure can be fixed. But you can’t fix writing that’s not fresh, that’s been done before.”

You know a story is done when others you show it to disagree about what needs to be changed. If they’re all telling you a character isn’t strong enough or the pacing is slow, for example, believe them and fix the problems. But if they’re all telling you something different, it’s probably finished.

A Novelist’s Job: The Realities, Joys, and Challenges
(Panelists: Miranda Beverly-Whittemore, Nicole Dennis-Benn, Julia Fierro, Celeste Ng)

Being busy, working, having a job, makes you more productive in your writing.

Do not think about writing a successful book. Just “be true to the work.”

Do social media in an authentic way. Use it as a place of community. If you feed into that world, it will work for you too. Help other writers (with reviews, promotion, comments, etc.) and they’ll help you.61399611

On creating more spaces/avenues for writing to exist: “We’re all fighting hard for a piece of pie, when actually there is no pie. Your job is not to get your piece, but to make more pie.” –Celeste Ng

Also try to post enough to stay connected with people, but don’t make it seem like a sales pitch. Tweet an overheard conversation. Do a daily task, like Ellis Avery who posts a haiku every day. Another writer posts dog pictures (often with a link to his book) every day.

Loose, Faithful, and Literal: Adaptation from Novel to Screen
(Panelists: Christine Vachon, Neal Gabler, Magdalene Brandeis, Melissa Bank)

Screenplays make you focus on the narrative—how to bring character and plot into what can be seen and shown.

images“In a movie, action is always character.”

One panelist says she tells her students not to call themselves “filmmakers” but “storytellers.” Because there are so many different forms (like streaming services) today to bring stories to life.

A movie is a “jolt,” whereas a TV show is a life. Characters grow incrementally, and that’s a “novelistic sense of life in real time.”

NO screenplay should be more than 110 pages!

By the time the Q&A rolled around, it was apparent everyone listening to this panel was there to ask the same question: How do you get your screenplay seen? Sadly, the answers were pretty vague.

“If you’ve written ‘trash’ like The Godfather, you may be lucky enough that someone will turn it into gold.” —Neal Gabler

Write a two-page summary of why this should be made into a film. Send it to a producer you think would be interested. A 20-something intern will likely read it, and will pass it along (or not) to the producer. Melissa Bank, author of Girls Guide to Hunting & Fishing, sent a story to Zoetrope. They put her in touch with Coppola.

Ask yourself who’s your dream director? Actress? Work on those connections. “I wrote this for you and here’s why.”

“Great works rise to the top. Books come to our attention through coverage, reviews, agencies, recommendations. It just happens.”

Um, yeah. But how do you get your screenplay seen?

“It’s difficult to get things read, and to work with and without an agent. The only sure way to do it is to make the film yourself.”

Kirkus Reviews was recommended as the primary route for movie companies to see synopses of stories that might intrigue them.

Foremothers: Southern Women Writers
(Panelists: Charlotte Holmes, Cary Holladay, Lisa Parker, Lisa Roney, Adrienne Su)

A panelist talked about her mother, whose family moved from the south when she was young. The kids in her school couldn’t understand her because of her southern accent, so she stopped talking—for a year. She read books out loud, practicing in her bedroom, until she lost her accent.

Read Katherine Stripling Beyer, a writer similar to Lee Smith.

One panelist recalled how Lee Smith studied at the Sorbonne and loved to let people there hear her talk. She could see them taking her IQ down about 20 or 30 points as she spoke. Then she would say something that would “take them out at the knees.”

Live outside the world of your past, but find your background. You have to get away from it to look back and find your voice.

Recommended books:

The Dollmaker, Harriette Arnow

Killers of the Dream and Strange Fruit, Lillian Smith

Trampoline, Robert Gipe, on duality of Appalachia

Panel: Conversation with Ann Patchett and Emma Straub

C4VL_U3WAAE6Vex

Emma Straub, Ann Patchett

“Don’t think, what type of book should I write? Writing is most successful when it sounds the most like you. When the voice is right, it feels alive.” –Straub

“Fiction is a way we can play out an alternate universe. Like in It’s a Wonderful Life. If I’d taken a left instead of a right 20 years ago…” –Patchett

Book lovers want something smart and funny. Where’d  You Go, Bernadette?, Cold Comfort Farm, The Vacationers…things they feel proud for having read. Makes them feel great. –Patchett

Ann Patchett talked about her bookstore, Parnassus Books, in Nashville. Her upcoming picks for best reads:

Lincoln at the Bardo, George Saunders

Chemistry, Weike Wang

Do Not Become Alarmed, Maile Meloy

Sing, Unburied, Sing —“a Beloved for this generation,” by Jesmyn Ward

The Leavers, “depressing but great,” by Lisa Ko

Patchett was asked about the new administration and one thing she’d advise writers and book lovers to do to resist and to make a difference:

“Open a bookstore. People don’t want to be alone. You can’t go to J Crew and come together. At a bookstore, everybody is welcome. And it feels wonderful to have community right now.”

 To the Finish Line: Completing and Promoting the Novel
(Panelists: Melissa X. Golebiowski , Cynthia Bond, J. Ryan Stradal , Katie Freeman, Carmiel Banasky)

“My goal is to get 50 rejections a year.”

Check out the Hot Dish reading series in LA. Maybe start something similar in your town?

The Ten-Year Novel:
On why some novels take so long to write, and what writers can do to sustain themselves. (Panelists: Tova Mirvis, Rachel Cantor, Rachel Kadish, Joanna Rakoff, Sari Wilson)

“It’s the persistence that makes you a writer.”

“My sense is that publishing has changed to the point that, a few years ago, an agent might say this book isn’t quite where I want it to be, but I’ll work with the author a year or so and get it there. No more. Books today need to be as finished and polished as possible before they’re ever sent out.”

cropped-gritlit-logo1Such Mean Stories: Women Writers Get Gritty:
Women writers of the south talk about “grit lit.” (Panelists: Luanne Smith, Jayne Anne Phillips, Vicki Hendricks, Stephanie Powell Watts, Jill McCorkle)
“If we think about the reader as we’re writing, we’re putting blinders on ourselves as writers.” –Jayne Anne Phillips

“There is true fear about the power of women.” –Watts

“In fiction, I love to have that alter ego character who rises up and defends herself.” –Jill McCorkle

C4ZysQdUoAA_DsM

Jill McCorkle

“I’ve probably learned more from my characters than they’ve ever gotten from me.” –Jill McCorkle

On unlikeable characters:

By giving readers the history of unlikeable characters early on, they reveal a life, and it makes the characters human. So even if it doesn’t excuse their actions, it helps readers understand why they are the way they are.

Recommended story: “Lechery” by Jayne Anne Phillips

Recommended book: No One Is Coming to Save Us, Stephanie Powell Watts, E-Weekly Most Anticipated Book.

Next year’s AWP Conference is in Tampa. Go if you possibly can. You won’t regret it!

Events & Dates & Things

–From CathySo many weddings, so little stomach for them.

Hi all! Just a quick post to wish you well and look in on you after this wild ride of an election. Everyone okay out there? Taking care of yourselves and each other?

Good, just checking.

So I had a great time reading at George Mason University’s Fall for the Book festival on September 30. Due to my switch in publishers, I was only able to hand out these nifty little “save the date” bookmarks instead of actual books.

Cathy Cruise, Fall for the BookBut it was fun being able to read a chapter and to see friends, colleagues, and family all together in the same room.

A Hundred Weddings is now available for pre-order on Amazon. The e-book comes out December 1, and the print book December 15.

Cathy Cruise, Fall for the BookThe book launch is scheduled at Epicure Cafe in Fairfax, Virginia, on Friday, December 16 from 6 to 7:30 p.m. If you’re in the area, please stop by to say hi or introduce yourself!

I’ll be posting additional dates and announcements on my websiteFacebook page, and on Twitter.

As always, many, many thanks for your continued interest and support. Wishing you all a great holiday season, starting with a very happy turkey day.

Write well, everyone!

–Cathy

 

Post Navigation